Deskripsi Pekerjaan
Join the iconic brand, The Coca-Cola Company, as our Senior Digital Marketing Manager. We're seeking a strategic and innovative leader to drive our digital marketing efforts and help us continue to refresh the world.
Tanggung Jawab
- Develop and implement digital marketing strategies to drive brand awareness and engagement.
- Lead a team of digital marketing specialists and collaborate with cross-functional teams.
- Manage digital marketing budgets and optimize spend for maximum ROI.
- Analyze campaign performance and provide data-driven insights to inform future strategies.
- Stay up-to-date with digital marketing trends and best practices.
- Partner with external agencies and vendors to execute campaigns.
- Provide regular updates on campaign progress and results to senior leadership.
- Contribute to the development of our brand's digital voice and tone.
Kualifikasi
- Bachelor's degree in Marketing, Business, or a related field. (MBA preferred)
- 10+ years of experience in digital marketing, with at least 5 years in a management role.
- Proven track record of driving results in digital marketing campaigns.
- Strong leadership skills and the ability to manage and mentor a team.
- Excellent analytical skills and data-driven mindset.
- Strong communication and presentation skills.
- Experience with digital marketing tools and platforms (e.g., Google Analytics, social media management tools, etc.).
- Experience in the consumer packaged goods (CPG) industry is a plus.